Japanese Top 5 Newspaper

If you are thinking to work in Japan or with Japanese company, we recommend you to check out those top 5 newspaper (“Shinbun” in Japanese) which Japanese people read daily.

Nikkei Shinbun (Nihon Keizai Shinbun: Japan Economy Newspaper)

The biggest economic paper in the world. Strength in economic aspects such as corporate information and stock price trends. It is a “must-read” for many businessmen, businesswomen.

The first published in 1876, the largest circulation paper in the world. Professional reporters deeply delve into the information of financial and securities information, industry trends, and information transmitted from companies around the world news of economic and economic policies.

The articles on China, India and Southeast Asian countries, which are growing rapidly, are also enriched, and on the weekend’s page there are many information that is conscious of the trend of the world, such as the topic service and the introduction of hit products by consumption perspective.

Following the comprehensive aspect dealing with the biggest news of the day, it is composed of economic, corporate, investment and finance, market comprehension, cultural aspects, in particular the degree of fulfillment of information on the economic side and the company side are the uniqueness and strength of Nikkei.

Recently, it strengthened asset management, medical / health related information, culture and artistic information.

There are Nikkei Sangyo Newspaper, Nikkei Distribution Newspaper, and Nikkei Asian Review in sister magazines targeting companies.
Nikkei Acquired the Financial Times in 2015.

Yomiuri Shinbun

First published in 1874, one of the leading newspapers in Japan. More than 10 million copies are the world’s best record certified by the Guinness Book of Great Britain.

It has “Medical Information Department” which is not found in other national newspapers, and you can read articles deeply drilled about cancer, such as serial series and health standards.

It is characterized by being firmly based on company theory, and it is rare that news on policies will show differences in opinion by individual reporters in the page.

Not only they report news promptly and accurately, but also establish new forms of news reports, including actively raising questions. Sports and entertainment articles are also substantial, and balanced paper is widely supported.

Mainichi Shinbun

First published in 1872. It is the oldest historical newspaper in Japan, carrying out door to door delivery ahead of the world.

They are pursuing diversification of signature articles aiming for “newspaper with visible face”. Characteristic articles are not concerned with common sense or corporate theory, such as a column “reporter’s eyes” that each reporter claims on a free viewpoint, and “forest of new education” which verifies the school education of each place by the regional side nationwide.

In addition, They have set up the Science and Environment Division and are focusing on the reporting of environmental problems.

A newspaper committee was founded in 2000 to reflect the opinion of people outside the company on articles.

Sankei Shinbun

First published in 1933. On the standpoint of the reader, one side of the Sankei wreath approaching current affairs issues is easy to understand and popular.

On the comprehensive side, based on policy, we propose the direction Japan should aim for, and on the living side it explains easy to understand social security systems such as pension, nursing care and medical care for the first time for those who read for the first time.

On the economic side, the serialization to change the theme of each day of the week on a day-to-day basis, the opinion is a series where writers and university professors take up diverse themes on a daily basis.

Asahi Shinbun

First published in 1879. One of the leading newspapers in Japan boasting the second largest circulation in the country.

In the spring of 2007 they renewed the page greatly, pursuing the readability of the page with the theme of being closer to the news, more familiar.

On the first side, I added an index condensing important news to the catchphrase “1 minute in the morning, I understand the news”. It was easy for busy people and those who subscribe to the newspaper for the first time, including a new page to dig in from policies affecting living and the economy, and articles to explain difficult news in an easy-to-understand manner.

Cultural aspect has been increased from 3 times a week to 5 times, and a questionnaire plan for 100 cultural people is incorporated. Also, at the Asahi newspaper, they launched a service called WEBROZNA that allows you to view high quality articles offered by the first line of the debaters and specialist reporters on the web on the Web. You can read articles from online at low prices.

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